The title of this week’s blog post can often be put into the spoken quotations of many restauranteurs and their marketing managers. For well over a decade food service businesses have struggled with the decision of whether or not to build a completely customized website from scratch. It may seem that such a thing would be the suggested course. However, if you have found this article, you and/or your industry associates have likely been through a gauntlet of website development fiascos. As with any field, there are good and bad service providers. Too often the bad are chosen to take on a website development project because the promises are grand and the prices seem right, at the time. The result ends up being a website completed well after the estimated date of completion and one that does not look or function as you were promised. The wounded souls of restauranteurs, hesitant to revisit their options with more expensive developers, end up seeking alternative solutions for their online needs. That’s where our industry comes into play. Let’s take a look and see if you should consider a website template for your eatery.